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Influence : the psychology of persuasion ( new and expanded)/

Cialdini, Robert B.,

Influence : the psychology of persuasion ( new and expanded)/ Robert B. Cialdini. - New and Expanded. - 568p.

Revised edition of the author's Influence , c1993.

Includes bibliographical references and index.

"In this highly acclaimed New York Times bestseller, Dr. Robert B. Cialdini-the seminal expert in the field of influence and persuasion-explains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations"--

9780063138803


Influence (Psychology)
Persuasion (Psychology)
Compliance.

153.852
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