Bijapurkar, Rama <br/><br/>
Custmer in the Boardroom: 	  crafting customer-based business strategy  

 - Gurgram:   Penguin Random House India ,  2012 
 - 269p. 
<br/><br/><label>ISBN: </label>9780143461302 
<br/><br/><label>LC Class. No.: </label>658.4012	BIJ 2012